On its 100th anniversary, #GirlScouts unveil new designs for their iconic cookie boxes celebrating the modern girl http://bit.ly/PH0THk
October 2012
1 post
August 2012
3 posts
#DietCoke celebrates 30 years of global success with#DietCokeBday campaign featuring the brand’s biggest fans http://bit.ly/MJbOmW
Would you guess the #Ikea brand is worth 9 billion euro? Recent restructuring reveals furniture giant’s real worth http://bit.ly/MBGwbD
Smartphone giants #Samsung and #Apple take brand-bashing to court as they go head-to-head over patent infringementhttp://bit.ly/NJywLv
July 2012
7 posts
Love supporting products made in the #USA?#AmericanBrandProject analyzes how American your favorite brands are http://bit.ly/PeYeCg
Bypassing strict #London2012 brand rules, #Nike releases#findgreatness campaign celebrating everyday athletes http://bit.ly/OnOPtD
Youthful brand #VirginMobileUSA goes for the nightlife atmosphere as it opens first #US flagship store in #Chicago http://on.mash.to/PbwYb9
#TheHobbit-themed airplane joins #AirNewZealand fleet as flying billboards to promote the upcoming film and #NZ tourismhttp:// bit.ly/LVDiFI
#Olympics2012 sponsor #Coke launches #MovetotheBeat campaign to promote health awareness and support US athletes http://bit.ly/M51nWF
Starbucks launches Indivisible campaign for July4th to promote American pride and donate to CreateJobsforUSA http://bit.ly/Mpm42K
Will a new ad campaign help GeneralMills’ healthy and innovative additions to Yoplait line of products beat Chobani? http://bit.ly/L8AnZJ
June 2012
13 posts
Will modern design aesthetics convince Twilight teens and tweens to read classics by Austen and Shakespeare? http://nyti.ms/KFqpcg
How much is your “like” worth? $.06? Companies pay marketing services for Facebook likes to improve brand image. http://bit.ly/b0QuL4
Panera latest brand extension incorporates charity and community with new pay-what-you-can PaneraCares stores http://bit.ly/MmRhmp
NestleCrunch’s co-branded GirlScout candy bars sell-out, sparking excitement and controversy. http://bit.ly/MPPuor
Coke introduces performance beverage CorePower to its healthy portfolio, which includes Odwalla and VitaminWater. http://bit.ly/MBfWR5
CrackerBarrel adds electric vehicle charging stations to build brand image. Do you buy it? http://bit.ly/N8NgO9
Pinterest partners with Rakuten with the hope of expanding to Japan and other global markets. http://bit.ly/LMarRz
UniversalSports and BP team with Bumebox to help fans follow and learn more about 2012 Olympic athletes. http://ping.fm/1tg55
amazon.joy? #L’Oreal.beauty? Brands race for distinctive domain names as new suffixes become available http://wapo.st/MP2Bqz
